What Turin knows about coffee that Starbucks never will


It is brutally hot right now.

The kind of heat where the street cats give up and the tomatoes ripen out of spite.

So I have developed a small addiction. Crema di caffè. Cold, silky espresso cream that you eat with a spoon, standing at the bar, while the barista pretends not to notice you ordering a second one.

It's sooooooo good.

But here is the thing most visitors never learn.

That little cup of cold heaven is not a dessert. It's the tip of a 250-year-old tradition. And the heart of that tradition is not where you think.

It's not Naples. It's not Rome.

It's Piedmont (Piemonte).

Turin (Torino) is where Italy learned to roast. The city that gave the world vermouth and gianduja also built some of the oldest roasting houses in Europe (like Lavazza). Places where coffee is treated the way Barolo is treated. With patience, obsession, and a slight suspicion of anyone who rushes.

Why am I telling you this?

Because I recently found a torrefazione in Turin, a real working roasting house, where you can learn to pull espresso like an actual barista. Not a demo for tourists. The real gestures, the real machines, the secrets baristas usually keep behind the counter.

I'm adding it to the experiences inside my Belonging in Italy program.

Because this is the whole philosophy of what I do. Leonardo da Vinci learned everything through curiosity. He followed what fascinated him, and that is where the real knowledge lived. I believe the same. When you learn Italian through the things you love, whether it's coffee, food, or your grandmother's village, it stays with you forever.

The material stuff fades. The moment you pull your first proper espresso in a Turin roasting house does not.

If that sounds like your kind of Italy, let's talk. Book a free Compass Call with me here:

Bring your questions. I'll bring the coffee knowledge.

A presto,
Fabiana
la Capitana


Fabiana Stringa

I don’t design trips. I design transformations, for people who want to stop being tourists in Italy and start belonging there. Language, culture, identity, woven into one.

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